No retail business can succeed without having an understanding of the behavior of consumers. Identifying and understanding consumers in retailing helps the retailers to know who buys which product and when. This paves way for better know-how of the buying behavior of the consumers. Studying consumer behavior is important because this...
Mobile Shops in the Retail Industry of Pakistan With the advent of Science and Technology, the telecommunication industry of Pakistan has experienced a boom. You press enter and the world is in front of you. As you walk on the streets of Lahore or any other city of Pakistan, you will...
FMCG Retail Industry of Pakistan Retailing is a process of distribution which involves all the activities of selling the merchandise directly to the final consumer for their personal or family use. Often people view retailing as a means of selling a product available in stores but it also involves the selling...
Discount Stores: A Valuable Addition Discount store can be defined as a departmental store which aims to offer products at a lower price as compare to other retail stores. The most amazing feature of having a discount store in your neighborhood is that they are able to drop prices due to...
The Significance of Departmental Stores Departmental store refers to a retail establishment which deals in satisfying a wide range of customer’s personal and residential related product needs and also offers multiple choice of commodities at variable prices, in all products categories. Departmental Stores offer a huge variety of items to customers...